Marketing for contractors that fills your pipeline with qualified jobs, not just clicks.
Most contractors get leads from referrals and hope. We build marketing programs that generate consistent inbound leads from homeowners and commercial buyers who are actively searching for the work you do.
Get my free contractor marketing audit
Takes 30 seconds. We will follow up within 1 business day.
No pitch. No obligation. We do not share your info. Ever.
Before KRFt we were running ads with no strategy and chasing leads that went nowhere. Within six months of working with them our cost per lead dropped by more than half, our phone was ringing with the right jobs, and we had to turn down work for the first time in five years. That is not something I ever expected to say.
MRMike R.Owner, Regional Roofing and Exterior Co.
Everything contractors need to generate consistent leads online
Built around the way homeowners and commercial buyers search for contractors. Not a generic agency playbook that was designed for someone else.
Contractor SEO and local search
Rank for the service and location searches your buyers run when they need a contractor right now. Google Business Profile, local citations, and on-page SEO built for your market.
Google Ads and pay-per-lead
Targeted search campaigns that put your business in front of buyers who are actively searching for your services. We manage every dollar and tie spend directly to booked jobs.
Contractor website design
A website that loads fast, looks professional, and converts visitors into calls and form fills. Built to rank, built to convert, and built so you can update it without calling a developer.
Reputation and review management
Reviews are the number one decision factor for buyers hiring contractors. We build systems that generate consistent five-star reviews and manage your reputation across every platform.
Social media and project showcase
Before and after content, project showcases, and community presence that build trust before the first call. We manage your social presence so your work does the selling.
Display and retargeting campaigns
Stay in front of homeowners who visited your site but did not call. Retargeting campaigns that bring warm visitors back and keep your brand visible while they are still deciding.
Lead tracking and monthly reporting
Call tracking, form submissions, and revenue attribution all in one place. You know exactly where every lead came from and what every dollar of marketing spend produced.
Seasonal and growth planning
Contractor businesses are seasonal. We plan around your busy and slow seasons so your pipeline stays full year-round and you are not scrambling for work in the off-season.
Sound familiar?
These are the marketing problems we hear most often from contractors. Every single one is fixable.
Referrals are your best leads but the worst pipeline strategy. You cannot control the volume or timing. A digital marketing program gives you a predictable, scalable lead source that does not depend on who called their neighbor last week.
Contractor ad campaigns fail when targeting is too broad, keywords are wrong, or the landing page does not convert. The platform works. The setup was the problem. We audit what went wrong and build campaigns that produce qualified leads, not just clicks.
Local SEO is a winnable game for contractors. The businesses showing up are not smarter than you. They started earlier or worked with someone who knew what they were doing. We close that gap and then push past them.
Seasonal slumps are a planning problem, not a market problem. We build marketing programs that front-load pipeline for your slow season so you are booking winter jobs while you are still busy in summer.
A scattered review presence loses you jobs every single week. Buyers check Google, Facebook, and Houzz before calling anyone. We consolidate, manage, and grow your review presence so it works in your favor consistently.
That is the number one reason contractor marketing programs fail. We handle everything so you can stay focused on the work. Strategy, execution, reporting, and optimization all done for you every single month.
How we work
Simple, clear, and built so you always know what happens next.
We review your current site, local search visibility, ad history if you have run any, and your competitive landscape. You get a clear picture of where you stand and what it would take to get ahead before anything else is discussed.
We walk through the findings together. No jargon, no slide decks. A straight conversation about your service area, your ideal jobs, and what a consistent pipeline of the right leads would actually look like for your business.
A clear, prioritized roadmap built around your goals, your market, and your budget. You know exactly what we are doing, why we are doing it, and what success looks like before we start spending a dollar.
We build, launch, and manage everything. You stay focused on running jobs and managing your crew. We stay focused on filling your schedule.
Every month you get a full breakdown. Leads generated, cost per lead, what is working, what we are adjusting, and what is coming next. No surprises, no mystery metrics.
Questions we get asked a lot
Ready to stop depending on referrals and start filling your schedule on your terms?
Get a free contractor marketing audit and find out exactly what it would take to build a consistent pipeline of the right jobs. No pitch. No obligation.
Get StartedNo obligation. We will follow up within 1 business day.